
01
Have an idea already?
Tell us what’s happening — a launch, an event, a milestone — and we’ll turn it into a press release and pitch emails in minutes.
02
Need one built for you?
We’ll brainstorm the story, write everything, and hand you a list of local outlets to send it to.
03
Want us to handle it?
Skip the pitching altogether. We’ll shape your story, find the right local media, handle the outreach, and follow up for you.
Sample headlines — a preview of the kind of coverage we help you land.
SAMPLE HEADLINE
The coffee shop making weekday mornings feel special again.
A neighborhood boutique with an eye for the good stuff.
The restaurant where everyone saves room for dessert.
PICK YOUR PATH
No retainers. No agency fees. Just your name in the paper.
JUST HANDLE IT FOR ME
Done For You
$79
one-time
You tell us what's happening. We'll find the strongest angle, package your story and get it in front of the right local media.
— Newsworthy angle + story positioning
— Professionally written press release
— Personalized media pitch
— One round of follow-up
Start my project
Prices shown are one-time — no subscriptions, no recurring fees.
Media coverage is never guaranteed.
Between running the register, managing staff, and actually doing the work you love, writing a press release falls somewhere below restocking shelves on your to-do list. So the story stays untold. The event goes unannounced. Meanwhile, a PR agency wants $2,000 a month and a six-month contract to do what should take an afternoon.
That’s the gap Word Around Town fills.
I’m not a good writer — will this still work for me?
Will journalists actually read this?
What if I don’t have a big news story?
How is this different from a PR agency?
No agency. No jargon. No waiting.